NGUYEN THI
HOAI LINH
Building strong brand positioning & data-driven education campaigns.
✨ Driving growth through story & strategy.
From brand positioning to performance campaigns, I build data-driven marketing strategies that turn attention into enrollment and long-term growth.
Building enrollment campaigns that connect schools with prospective families.
Creating consistent brand experiences across every touchpoint.
Planning and optimizing Meta Ads, content strategy, and lead generation.
Managing school events that strengthen community engagement.
eSchool International School
SET Education
DKSH Vietnam
Building Marketing Campaigns That Drive Real Growth
I'm a Marketing Lead with more than 5 years of experience in education marketing.
My focus is to combine strategy, creativity, and execution to build meaningful connections between schools
and families.
UPSA Vietnam
Developed monthly Facebook content campaigns for UPSA healthcare products, including Efferalgan Adult, Efferalgan Pediatrics, and UPSA C, focusing on health education and brand awareness.
Australia High School Information Session
Executed an integrated marketing campaign to promote an education seminar featuring John Paul College, supporting parent engagement and student recruitment.
Federation University Re-launch Event
Represented SET Education at the official university re-launch event, strengthening institutional partnerships and exploring new recruitment opportunities.
Australia Education Expo 2024
Led multimedia production and event marketing for SET's flagship annual education expo, attracting over 500 students and parents while promoting 40+ Australian education institutions.
Australia Study Tour
Developed marketing content and promotional campaigns for SET's flagship Australia Study Tour, connecting students with immersive international learning experiences.
eSchool Brand & Marketing Campaigns
Led integrated marketing initiatives across student recruitment, brand communications, multimedia production, and flagship school events to strengthen brand awareness and community engagement.
Linh consistently demonstrates ownership, creativity, and strong execution. She has been instrumental in delivering impactful marketing campaigns while collaborating effectively across different departments.